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Unconventional Men’s Fashion Payal Singhal


Menswear is going through a revolution. It’s becoming increasingly androgynous and fluid. We talk about some designers who are leading the revolution.

By: Soumya Jain

Solids, checks and straight. That was the essential checklist of a man’s wardrobe. Not anymore. The millennial man is experimenting with colors, patterns, silhouettes and styles like never before. And there are designers and brands that are fueling this trend with creations that are vibrant and creative in never-seen-before ways.

Of crazy designs
Alessandro Michele, perhaps, has especially revolutionized menswear in an unprecedented manner. His men sport gowns, long wigs, cloth dungarees, blood red jackets with pink collar, loafers with heels, kohl-lined eyes, ill-fitted trousers – and many other such non-traditional elements. Ever since Alessandro Michele joined Gucci, he has honed on his skill to shock with his collections, and I don’t hear anyone complaining. Catapulting Gucci into one of the highest grossing brands in the Kering portfolio, Alessandro Michele has successfully taught men a new kind of bravura, which is an equal mix of millennial and hippie style.



Of men’s accessories
Fendi, on the other hand, has always made clear distinction between men’s and women’s collections. There is no blurring line between the two. Even then, the iconic Fendi Baguette has been given new design and proportions for men. Men can now carry a Fendi Baguette – it is no longer the domain of women only. Started as a tiny bag inspired by the French bread of the same name, Fendi Baguette was made famous by Sarah Jessica Parker on the show ‘Sex & The City’. But the men’s Fendi Baguette seems to be a tad bit larger than the usual. In any case, we are in an era where men can also carry purses now.



Of floral interpretations
In India, the definition of menswear has especially been cut quite clearly. It has to be simple, elegant, manly. Colors are welcome, but no crazy silhouettes or patterns. Having said that, Indian menswear is also going through a pleasant transformation. Indian designer Payal Singhal has recently forayed into menswear, and her bandhgala jackets have defied the norm by displayed floral patterns in muted, elegant shades. Yes, there are pink flowers on the jacket, but in an extremely elegant, stylish way. Just the first of Payal Singhal’s menswear collections, we are excited to see what she will bring forth next.



There are many other designers who have given menswear a new outlook and characterization. With designers like Alessandro Michele, Payal Singhal and Silvia Venturini Fendi supporting the movement, menswear is soon going to be redefined.

Soumya Jain is the Chief Editor & CEO of LuxuryFacts.com – the first and only luxury blog and magazine in India. She is also the Co-Editor of ‘The Luxury Market in India: Maharajas to Masses’, published by Palgrave Macmillan and launched in September 2012. The book is a window into the highly complex Indian luxury market. Soumya is also a visiting lecturer for luxury marketing and online journalism at leading educational institutes in India. She has been invited to speak at conferences and address industry colleagues about the Indian luxury market. Recognising her knowledge of the market, she has been quoted by media such as Fast Company, Wall Street Journal & Financial Times among others, while also contributing articles on luxury in various publications.

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